Case Studies
Real brands.
Real numbers.
Each brand here came to us with a real problem. Here's what happened when we got involved.
OneTool was already doing 35 to 40 orders a day. Solid numbers, but completely stuck. For months, every time they pushed harder on spend, orders stayed flat. The ceiling felt real.
It wasn't.
What happened
The problem wasn't budget. The campaigns were live, money was going out, but everything was running in isolation. There was no structure connecting what they spent to what they actually sold. Scaling the budget just meant scaling the waste.
75 days after we started working together, they had a new problem: they couldn't fulfill orders fast enough.
Demand grew faster than their warehouse could handle. They had to pause their campaigns not because they ran out of budget, but because they ran out of product.
They restocked, built out the supply chain, and we started everything back up. Same system, more room to grow.
Results · 12-month period
They restocked, built out their supply chain, and we turned everything back on. Same system, more inventory, more room to grow.
I spent months thinking we'd hit the ceiling for our market. Turns out the ceiling was in the campaigns, not the product. We actually had to pause ads because we ran out of stock. Never had that problem before.
At their peak, Compumax was hitting $30K to $40K a month. Then it started slipping. Not a crash, just a slow, quiet drop. Month after month a little less, until they landed at $18K. Below break-even.
What happened
When revenue drops, the first instinct is to spend more on ads. They tried that. It didn't move the needle, because the problem had nothing to do with budget.
Their campaigns had no structure. Creative was running on fumes. For every laptop they sold, they were spending 25 to 30 cents of every dollar just to get that customer in the door.
When you're already below break-even, that math doesn't work.
We rebuilt everything from scratch. Campaigns, creative, structure. Not one thing at a time. All of it, at once. Because everything was broken at once.
Four months later, they weren't just back. They passed their previous peak and kept going.
Results · Jan → Apr 2026
Cost to acquire a customer
They passed their previous peak in month three. Month four, they kept going.
The scary part wasn't one bad month. It was that every month was worse than the last and I couldn't figure out why. The team didn't just tweak things, they rebuilt everything from zero. By month three we were already past our old best.
Tu Mundo Salud was already running ads and getting sales. The budget wasn't the issue. The issue was that nobody on the team could explain where those sales were actually coming from.
What happened
The account wasn't obviously broken. Campaigns were running, some sales were coming in. But the tracking was off, products were being promoted without any real logic, and there was nothing connecting ad spend to actual revenue.
When you can't see what's working, you can't lean into it. You just spread budget around and hope something sticks.
They didn't need to spend more. They needed to spend smarter.
We fixed the tracking, built a real campaign structure, and gave every dollar a clear purpose. The budget didn't change. The results did.
Results · 2 months
Same budget. Same products. From 270 to 675 sales a month. 2.5x the revenue. The only thing that changed was the system behind the ads.
I thought we just needed to spend more. The team reviewed everything and showed me the budget was already there, it was just going nowhere useful. They rebuilt the whole structure and our sales almost tripled. Same spend, completely different result.
More results
Beyond e-commerce.
Paid media works across industries — here's proof.
The situation
A 9-location medical imaging network generating $809K/month but completely stuck. They had no visibility into which locations, services, or campaigns were actually driving revenue. Budget was spread evenly across everything with no data to justify moving it. Growth had flatlined for 6 months.
Results
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